In her twenties, Sierra Thomas was navigating sobriety while maintaining a fast-paced career in the media and music industry. Outgoing and upbeat, Sierra wanted to enjoy social events without putting her well being on the back burner. She noticed most non-alcoholic drinks on the market were packed with sugar, calories, and fruit concentrates. What’s more, ordering virgin drinks at venues, led many clients to assume she was expecting or ask the dreaded question, “why are you not drinking?”
Inspired by her vision for an inclusive non-alcoholic beverage, and encouraged by the support of her friends, family, and husband, Sierra followed her passion and Tropink (formerly Pink Cloud) was born.
“Tropink is a state of mind, and inclusive to everyone whether sober like me, sober, curious, a flex drinker or simply looking for a night off with a better-for-you option and no regret,” Sierra says.
Tropink is a premium non-alcoholic functional beverage with a swell of real tropical fruit juices (a nod to Sierra’s former life as a surfer and student at Hawaii Pacific University). Each can contains only 20 calories, 2 grams of sugar, and is packed with 30mg broad-spectrum hemp and the “sunshine” vitamin (D).
“[There is] some exciting stuff on the horizon,” Sierra says. “Two new premium non-alcoholic functional beverages are coming this summer with a swell of real tropical fruit juice, but new functional ingredients inspired by my favorite cocktails when I lived in Oahu, attending school at Hawaii Pacific University.”
Sustainability is of the utmost importance to Sierra and part of Tropink’s DNA. A 1% For the Planet member, Tropink is committed to protecting our local beaches, waves and waters. Sierra has also invested in digitally printed cans for ease of recycling based on consumer feedback, moving away from shrink sleeve labels.
